Lesugiatelier
website
concept
Lesugiatelier need a new website to express their aesthetics of rebellion and improve the shopping experience for their customer. I were assigned to construct initial design & concept for Lesugiatelier’s new journey as an experimental contemporary fashion brand.
INFO
client
OFOTD
WORKScope
Website concept E-commerce
Time span
Jul - Sept, 2023
Commitment
Initial design, Concept
Couldn’t finish the project without:
OFOTD TEAM UX Designer: Sojeong Kang Developer: Hyunwook Kim
The concept
Lesugiatelier bold character need a digital marketplace to emphasize on their statement while offering an easy and smooth shopping experience. I worked at the initial stage of the process, proposing different concept for the brand's presence. After confirmation and adjustment, the final design was finalized by OFOTD team.
