Futurera
Futurera
digital
digital
presence
presence
Futurera need a new branding to represent their vision in constructing a strong union among creators to create an industrial structure through the imagination of the next 100 years. Futurera looking for an identity where they can embobied the vision of a new empire - a trusted foundation for creators to develop under the support of Futurera’s experts.
Futurera need a new branding to represent their vision in constructing a strong union among creators to create an industrial structure through the imagination of the next 100 years. Futurera looking for an identity where they can embobied the vision of a new empire - a trusted foundation for creators to develop under the support of Futurera’s experts.
INFO
client
OSCAR FUTURERA
WORKScope
Art Direction, Website, Branding
Time span
March - April, 2023
Commitment
Concept & Design. Support develop team.
Couldn’t finish the project without:
Developer: Hyunwook Kim
INFO
client
OSCAR FUTURERA
WORKScope
Art Direction, Website, Branding
Time span
March - April, 2023
Commitment
Concept & Design. Support develop team.
Couldn’t finish the project without:
Developer: Hyunwook Kim
The Identity
Draw inspiration from the core value of the company - Strong Union and the Image of the sun (Future+Ra = Future’s Sun), I form a logo mark embodied the brand value into a bold and trusted statement. The logo mark not just a promise to a future but also an exhibit of a sustainable systems.
The color palette were drawn from the original branding, with a adjustment on the hue and saturation. With this new look, Futurera remain royal with their trustworthy value but bring a fresher soul to the audience.
Draw inspiration from the core value of the company - Strong Union and the Image of the sun (Future+Ra = Future’s Sun), I form a logo mark embodied the brand value into a bold and trusted statement. The logo mark not just a promise to a future but also an exhibit of a sustainable systems.
The color palette were drawn from the original branding, with a adjustment on the hue and saturation. With this new look, Futurera remain royal with their trustworthy value but bring a fresher soul to the audience.
Landing Page
When designed the landing page for Futurera, I vision a museum of Futurera’s empire artifact. An introduction to the visitor about a new era awaiting. The website was designed with information pop-up interaction allows the audience to grab the information easily.
When designed the landing page for Futurera, I vision a museum of Futurera’s empire artifact. An introduction to the visitor about a new era awaiting. The website was designed with information pop-up interaction allows the audience to grab the information easily.
A mark of FUTURERA’s genesis. A concrete pieces exist beyond the matter of time.
A symbol of connection with endless joint creating a strong web systems.
A crystal storage the marks of FUTURERA on its journey
